Now if you like fishing, you know you like to carry some of your stuff with you. This little bag is the perfect way to bring some of your fishing gear with you into the water or through the woods, without having to carry a tackle box. I was able to pack 30 lures into the bag and there's a place that will fit water or an energy drink. There are also some small pockets for hooks, sinkers and what not. I appreciate the quality of this bag, well put together and will be going with me on my next fishing trip. I may even use it when I go on one of my hikes where I am not even thinking about fishing.